Hosting Panathinaikos OPAP in the last home game of Turkish Airlines EuroLeague regular season, Anadolu Efes drew attention to the Sustainable Development Goals with their #17 #HareketeGeç (#TakeAction) jerseys in the match and urged everyone to take action for a sustainable future.

Istanbul, 25 March, 2021 - Taking the pitch in Istanbul for the Turkish Airlines EuroLeague match, Anadolu Efes has depicted all of the Sustainable Development Goals on their jerseys which are a universal call to action, to eliminate poverty, protect our planet and ensure that all people live in peace and prosperity.

Anadolu Efes Sports Club shared informative content on this subject in a special Youtube broadcast before the match, and hosted Dilara Koçak, Sustainable Development Goals and FAO supporter, Activist Nutrition Expert.

In this exclusive broadcast, Koçak explained the importance of the Sustainable Development Goals for both individuals and the society to basketball fans and reiterated her call to take action to feed the planet and the future.

Anadolu Efes Sports Club also navigated basketball fans to kureselamaclar.org with the QR code on the jersey.

The star players of Anadolu Efes also got in front of the camera to share their #TakeAction messages.

Anadolu Efes Sports Club family, which will continue its projects related to the Sustainable Development Goals in the coming period, calls on everyone to contribute in this regard.

The achievement of the Sustainable Development Goals by the end of 2030 stands for a promise to humanity and the planet.

The United Nations declared the Decade of Action from January 1, 2020 to 2030, to promote sustainable solutions to the biggest challenges facing the world.