This report serves as a baseline analysis of business awareness of the Sustainable Development Goals (SDGs). As a first of its kind in China, the report aims to provide business leaders a glimpse of how companies are engaging with the SDGs in China, which areas matter the most, the future trends and how – beyond normal business practices – companies can help societies to recover from shocks and crises, such as COVID-19.

As a joint effort with PwC China and the China Chamber of International Commerce (CCOIC), the Report, entitled “Private Sector Awareness of the SDGs” utilized online questionnaires for self-reporting and in-depth interviews for case studies, drawing a comprehensive analysis on the current understanding and activities of sustainable development in selected enterprises including foreign-owned companies operating in China across different industries. Its findings provide insight on how best to gear businesses towards the SDGs and the challenges that must be overcome to do so.